Founded in 2013, Hatchet Outdoor Supply Co. was born out of a passion for outdoor exploration and a desire to offer a fresh perspective on outdoor gear and apparel. Our founder, Gene Han, envisioned a brand that would combine style with functionality, sustainability with accessibility, and adventure with community.
Our Brooklyn shop is perched on a corner on the western end of Atlantic Ave among new and decades-old restaurants, cafes, delis, international groceries, and boutiques. We sit at the intersection of two historic neighborhoods: Brooklyn Heights and Cobble Hill.
Our Point of View
Hatchet sits between outdoor utility and everyday style. We look for products that are built to be used, made with care, and interesting enough to live with beyond a single trip.
What We Carry
- Outdoor apparel, technical layers, and everyday clothing
- Trail running shoes, boots, sandals, and recovery footwear
- Bags, packs, camp goods, hydration, and accessories
- Independent, technical, and design-led brands from around the world
Where to Find Us
Shop Hatchet online, or visit us in Brooklyn.