William Ellery Ultralight Pop Up

William Ellery partnered with world-class down manufacturer NANGA to develop a high-warmth low-weight jacket with expandable chest pockets for quick and easy gear stowage.  The jacket also packs into itself to become a camp pillow.

To commemorate its release, we held an event at the Brooklyn Store to shop the jacket and lighten hikers loads.  The event consisted of state-of-the-art ultralight sit pad postcards, Michelob Ultra(light), and extreme weight shaving techniques by means of the Dremel.  

Thanks to everyone involved at William Ellery and Nanga and those who came and visited.  



















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